Financial Service Firms: Claim the Customer Experience Advantage

The financial services marketplace has been put to the test. Trust is at an all time low, cost pressures at an all time high. Thanks to non-traditional disruptors like Paypal and Mint, FSI firms increasingly find their influence over the customer experience waning.

In order to help FSI firms to rethink their approach and take back the customer experience, Lithium commissioned Forrester Consulting to conduct a profile of online banking customers. Download the fully study and learn:

  • how great customer experiences set expectations for all customer experiences—no matter the industry.
  • the current level of FSI customer experience maturity and what it means for socially-savvy brands.
  • how FSI firms leverage social media to win on the customer experience


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Financial Service Firms: Claim the Customer Experience Advantage

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