Webcast: Personalizing the Customer Experience with Dr. Michael Wu

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Today information is just a click or a swipe away and consumers can be overwhelmed with all the digital information. Brands use personalization as a way to help consumers cut through the digital noise by making content more consumable, serving content that is most relevant to them. It includes everything from a personalized email from a retailer to curated movie recommendations.

Join Head of Product Marketing - Community, Ulrika Haug, as she speaks with Lithium’s Chief Scientist, Dr. Michael Wu, about the approaches to personalization in customer experience, their challenges, Lithium's approach to personalization with Profile Plus and how you can benefit.

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Michael Wu Headshot

Michael Wu
Chief Scientist

   Ulrika Haug headshot

Ulrika Haug
Director, Product Marketing